Healthcare is becoming more consumer directed, with individuals bearing increased responsibility for the cost of their healthcare. This paradigm shift requires consumers to think differently – and take a more active role in managing virtually all aspects of their healthcare. It’s clear that consumers may not be fully ready for this change. And the industry is still struggling to drive true, meaningful consumer engagement.
A tremendous opportunity exists to engage and empower consumers at the most critical moments in their healthcare journey to help them better manage their financial responsibilities and make more informed decisions – leading to better health outcomes and lower costs. So how do we get there?
This podcast and webinar series discusses strategies and opportunities to make this vision a reality. Using the form on the right, please register for all of the events that you would like to attend.
Podcast: A Tale of Two Healthcare Consumers – Present and FutureHow far are we from the engaged, economically aware & demanding consumers of tomorrow?
The premise of consumer directed healthcare (CDH) is that, if given more financial responsibility and empowered to make informed decisions, consumers will make better choices – leading to improved health outcomes and decreased overall health care costs.Listen Now Show More
The shift toward CDH has been underway for some time now, as evidenced by rising deductibles, increasing out of pocket costs, and rapid adoption of CDH plans and accounts. How are consumers responding? As consumers begin to navigate their new financial responsibilities, are they rising to the occasion – or are they resistant to change? What is their current level of fluency and degree of engagement in making healthcare spending and saving decisions – and managing their overall care? Where are we today, and where do we need to go?
Join us as we assess the knowledge, attitudes and behavior of today’s healthcare consumers and gauge our industry’s progress toward true consumerism in healthcare.
Podcast: Moments of Truth – A Roadmap for EngagementWhat are the specific challenges and opportunities for engaging and empowering consumers?
The key to engagement lies in understanding the consumer healthcare journey and the specific “moments of truth” they are grappling with – from choosing benefits and selecting providers to accessing care, interpreting bills and beyond.Listen Now Show More
What is the degree of consumer confidence in making these decisions? Which aspects of healthcare are currently causing the most stress? What types of information, tools and support would be most impactful? Which is more powerful – self-service tools or human interaction? How do attitudes and behaviors differ by consumer segment? Join us as we discuss the biggest opportunities for increasing consumer healthcare engagement by shedding light on the “moments of truth” that make up the consumer healthcare experience today.
Podcast: Empowering the Modern Healthcare ConsumerWhat is really needed to help consumers navigate in this new era of consumerism?
There are more consumer engagement tools and programs than ever before. Yet most of these programs are delivered with a “one-size-fits-all” approach, and the consumer experience is still very fragmented. So what is really needed to empower consumers?Listen Now Show More
The right message and the right tools must be delivered through the right channels at precisely the right time to drive desired outcomes. From incentive program and advocacy services to digital tools, transparency solutions and more – what has the greatest potential to increase fluency and engagement, to support decision-making, and to influence behavior? Join us for a forward-looking discussion of strategies and innovations that will move the needle on consumer engagement in healthcare.
On-demand webinar: Research Results Unveiled – Navigating Consumer Healthcare “Moments of Truth”Consumer attitudes, behaviors and preferences regarding their healthcare finances
As consumers take a more active role in their healthcare finances, new Alegeus research provides unique insights into the spending and saving “moments of truth” that consumers will face.View On-Demand Webinar Show more
What are these decisions? How confident are consumers in navigating these new challenges and opportunities? Which are more daunting and cause higher degrees of friction? What type of tools and support do consumers want and need to manage these decisions? How do outlooks, behaviors and preferences differ by consumer segment? Join us to dive into the complete research findings and learn how consumers can be empowered to better navigate these “moments of truth.”
On-demand webinar: 2016 Alegeus Healthcare Consumerism Index RevealedMeasuring the degree of engagement and “consumerism” in healthcare
Consumers are assuming increased responsibility for the cost of their healthcare, but are they ready? In this annual study, Alegeus asked consumers to assess their attitudes and behavior for a wide set of spending and saving decisions in an effort to measure the industry’s progress in empowering consumers to take greater ownership of their healthcare finances.View On-Demand Webinar Show more
How much progress has been made over the past several years in shifting toward true “consumerism”? What is the degree of cost and value orientation exhibited by today’s healthcare consumers during “spending” decisions? What is the degree of savings focus and discipline being exhibited by healthcare consumers in preparing for out of pocket costs – both now and into the future? View this on-demand webinar as we dive into the complete research findings, looking at year-over-year trends and key statistics for consumer healthcare spending and saving habits.