Why White-Label?

Download our white paper to discover how a 100% white-label, partner-powered CDH platform aligns brand and technology to fuel health plans’ growth. In it, you’ll learn how to:

  • Deliver seamless, fully integrated customer experiences
  • Protect and strengthen your brand at every touchpoint
  • Adapt and scale with flexible, configurable solutions
  • Lead with continuous innovation and tech-first focus
  • Unlock growth without competitive conflicts of interest

Your trusted partner in consumer-directed healthcare

Choose a partner with decades of experience serving major health plans nationwide. Alegeus empowers you to provide a fully branded consumer-directed healthcare (CDH) experience — with white-label technology, seamless integration, and deep expertise.

What we deliver for health plans

Our platform lets your health plan own every touchpoint, from cards and portal to mobile and support — delivered under your brand, not ours. Beyond brand ownership, Alegeus offers innovative, scalable technology and solutions that benefit you and your members.

Tailored CDH capabilities

Deliver customizable HSA, FSA, and HRA programs with configurable workflows, real-time eligibility, and modular benefit design, so your plans align to market trends without backend friction.

Streamlined operations, increased stickiness

We integrate smoothly with your existing systems and automate processes behind the scenes, helping you reduce admin burden and increase member engagement.

Analytics that inform action

Track program performance in real time and turn CDH data into insights that support engagement, optimize funding, and drive healthier member behavior.

Future ready and flexible

Built on cloud-native, API-first infrastructure, Alegeus scales with you. We adapt as regulations shift, strategies evolve, or benefits offerings expand.

Regulatory agility and security

Stay compliant with evolving rules while safeguarding data — our platform is SOC 1 & 2-certified and PCI-DSS compliant.

Our partnership model

    White-label by design

    We never compete in the direct-to employer space, so you maintain complete control over the brand, messaging, and member experience.

    Collaborative growth support

    You benefit from continuous strategic guidance, campaigns for enrollment and engagement, and a library of customizable marketing and sales resources.

    Dedicated advisory board

    Our focus isn’t diluted. Alegeus is the only provider in the space with a client advisory board tailored specifically to health plan partners.

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Why health plans choose Alegeus

  • Proven history powering top-tier health plans for 20+ years — including managing billions in benefit transactions annually.
  • Our partners outpace the market with growth and adoption rates that average 3X the industry norm.
  • Exceptional partner satisfaction due to our hands-on collaboration, fluid implementation, and relentless focus on your brand and business success.

Partner success in action

When a leading health plan partnered with Alegeus, it was able to reassert control over the member experience (branded across all channels), enhance long-term consumer stickiness, and deepen engagement with strategic CDH account tools.
Read the case study

Power your CDH strategy your way

 

With Alegeus’ end-to‑end white‑label platform and true partnership model, you gain the flexibility, innovation, and trust you need to deliver exceptional, branded member experiences.

 

Eager to learn more?

Tell us a little about yourself so that we can follow up regarding partnership opportunities.