The Employer Perspective: Understanding Employers to Build Value Propositions that Resonate
Published on February 1st, 2023
What can benefits administrators’ sales teams do to effectively gain and keep the attention of chief human resources officers (CHROs)? What messaging will resonate?
Walking a mile in someone’s shoes is the best way to understand who they are and what they care about. And while we can’t loan out your customers’ footwear, we can provide a window into how, where and why they walk. In this new Alegeus webinar, you’ll hear directly from CHROs as they share thoughts on how to best serve them and their employees.
Listen in as Alegeus Chief People Officer Anna Lyons leads a discussion with our CHRO panel that can help you frame winning value propositions and messaging that grabs the attention of your key buyers.